Assets for marketing campaign

Assets for marketing campaign on the benefits of becoming part of your local council

The RMM team have been working with the CII Membership Marketing Manager to create a campaign targeting CII membership to promote the benefits of getting involved with your local institute and to encourage members to join council.

Assets have been created for you as institutes to use that will enhance this campaign. These resources will then become part of your institutes toolkit that can be used yearly when trying to obtain new council members.

These assets are:

A leaflet that can be circulated to members who are interested in becoming part of council.
Social media cards that can be used on LinkedIn, X, and Instagram.
Banners for your LI website page, which will be added to all institute sites by the RMM team.
Banners that can be added to any marketing emails your institute sends. These banners have been uploaded to the media files on umbraco in the 'new media'. folder.

Please see below a screenshot of the banners that have been made for your marketing emails on the umbraco system, please add this as an 'image block'

Please see below the leaflet and social media cards that councils can use.

Central Support

Your Regional Membership Manager is your key contact - any support you require please get in touch and we can discuss how the team can help.

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